Personalization at scale starts with a great template.
With LettrLabs, you can easily design and launch handwritten cards, postcards, and flyersβeach customized to your brand and audience.
Hereβs a quick step-by-step guide to creating your first template:
β Step 1: Navigate to the Templates Page
From your LettrLabs homepage:
- Click the βOrdersβ tab on the left
- Select βTemplatesβ
- Choose an existing template or click βNew Templateβ to start from scratch
- Give your template a clear, searchable name (e.g., VIP Welcome, Abandoned Cart Winback)

βοΈ Step 2: Choose a Product
Youβll be taken to the Products page, where you can choose from several format options:
- Flat cards (our most popular option)
- Folded cards
- Postcards (including handwritten options)
- Flyer + Handwritten Envelope combo

For this walkthrough, weβll use the Handwritten Flat Card + Envelope.
π Step 3: Compose Your Handwritten Message
In the editor:
- Type your message directly into the template
- What you type is exactly what will be handwritten by our robotics
- Preview the handwriting live as you type
Want to change the look?
- Choose from 60+ handwriting fonts
- Adjust font size for the perfect balance
- Add emphasis with bold, italics, or spacing
π Step 4: Add Dynamic Mail Merge Fields
Personalization is easy with mail merge:
- Use placeholders like
[[first name]]
to insert customer-specific info - You can also map custom fields like
[[last order]]
,[[referral source]]
, etc. for deeper personalization
π² Step 5: Add a QR Code (Optional)
Want to drive traffic to a specific link?
- Paste any URL (e.g., website, discount page, or custom landing page)
- LettrLabs will automatically generate a QR code and place it on your card
πΌοΈ Step 6: Upload Logos or Artwork
- Upload your brand logo, product image, or any custom graphic
- Add printed text alongside the handwritten message (e.g., promo codes, disclaimers, hashtags)
- For the back of the card, upload a pre-designed image or use our Canva integration

βοΈ Step 7: Customize Your Envelope
- Add your return address, sender name, and zip code
- The system will flag any errors to ensure accuracy before saving
πΎ Step 8: Save and Approve
- Click βSave Draftβ
- Review your template
- Once approved, it will appear on your home screenβready to use in campaigns or automations
π Thatβs It!
Youβve just created a personalized, handwritten mail templateβready to scale meaningful connections with your audience.
Need help designing your next card or setting up a campaign? Reach out to our teamβweβre here to help!