Dealer Direct Marketing is a digital agency that specializes in helping car dealerships advertise digitally. They have a lot of experience and knowledge in this area, which allows them to provide valuable assistance to their clients. Some of the benefits of working with Dealer Direct Marketing include:
Pros
- Having access to a team of experts who can help you create and execute a successful digital marketing strategy
- Getting help with everything from website design and SEO to paid advertising and social media marketing
- Receiving support in terms of ongoing optimization and analysis of your campaigns so that you can continue to improve results
Cons
There are, however, some potential drawbacks to consider before working with Dealer Direct Marketing. One is that they may be more expensive than other options available. Additionally, as a specialized agency, they may not have the same level of experience or expertise in all areas of digital marketing. This could limit their ability to help you achieve your goals.
In today's competitive market, it's important to diversify and find a marketing agency that can deliver results where people are at - which is at their homes. LettrLabs offer handwritten direct mail products that are unmatched in their open rates and conversion rates.
If you're looking for an agency that can deliver industry leading conversion rates, LettrLabs is the perfect choice. We have a team of experts who specialize in helping car dealers get noticed online, resulting in more sales, trade ins, and higher top line growth. Contact us today for a free consultation!
Why Handwritten Letters Move More Cards Than Only Digital Channels
Contrarian Marketing: 9000 Digital Ads vs 1 Handwritten Letter
There are many reasons why handwritten letters are the best form of advertising for car dealerships. The first and most important reason is that handwritten letters get opened, read, and considered more than any digital medium. That's because in a 3 month period your prospects will be inundated with 9000 digital ads and only receive 1 handwritten letter. Which would stand out most to you?
Higher Open Rates = More Prospects Reading Your Offers
Next they have an incredibly high open rate. In fact, studies have shown that open rates for handwritten letters can be as high as 90%, compared to just 20% for emails. This is because people are much more likely to open a letter that is addressed specifically to them than an email that is sent to a large group of people.
Highest Conversion Rate of Any Marketing Medium
Another advantage of handwritten letters is that they have a much higher conversion rate than other forms of advertising. In fact, studies have shown that conversion rates for handwritten letters can be as high as 15%, compared to just 2% for emails. This is because people are much more likely to take action when they receive a personal letter than when they receive an email.
Build Lasting Relationships: Leading to More Word of Mouth Marketing and Recommendations
Handwritten letters are also a great way to build relationships with potential customers. By sending personalized letters, you show that you care about each individual customer and you want to build a relationship with them. This can help you stand out from the competition and increase your chances of getting them to buy from you.
Overall, there are many reasons why handwritten letters are the best form of advertising for car dealerships. They have a high open rate, a high conversion rate, and they help build relationships with potential customers. If you're looking for an effective way to promote your dealership, then handwritten letters are the way to go. Contact us today to learn more about how we can help you deliver incredible results regardless of the economic climate!
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